Five years ago, as COVID-19 began to wreak havoc on the world, Game Changer’s clients were just like everyone else…trying to figure out...

Recently, we’ve seen another company submit its entry in the “Worst Branding Fails of All Time” awards. Yes, I’m talking about Tesla....

If you haven’t been living under a rock the last few months, you know that we’re going through a period of massive uncertainty and...

As is tradition now just after the New Year, 2025 started with one of the biggest business events of the year: CES. For a week or more,...

I know, I know…there are so many posts that are recapping 2024 and talking about the biggest trends to watch out for in 2025. Why read...

If you haven’t heard, there’s a hot new social network out there: Bluesky. Last week, the network crossed 20 million users – and...

I studied professional journalism in college, and I’ve been a news industry junkie most of my life. I am willing to die on the hill that...

Both of my sons are in their high school’s marching band (no, the apples didn’t fall far from the tree), and we’re in the middle of their...

We have a current client that has built (with assistance from us, of course) what is probably the best content engine I’ve seen in my...

Every summer, I go with some of my best friends to a cabin about one hour northwest of Minneapolis for 4-5 days to hang out, play golf...

As we previously explored, media relations is harder than it’s ever been. But even though it’s really, really difficult, it’s still not...

If you were to ask 10 people what a public relations person does, it’s likely that a majority of them would say that we work with the...

As with any other tactic in our PR arsenal, social media can help us make waves for our clients.  A lot of the work I’ve seen profiled in...

Last week I had the immense pleasure of attending the latest PRSA Counselors Academy Annual Conference in Palm Springs, Calif. It’s...

Today begins one of my favorite times of the year…March Madness! I absolutely love filling out my bracket, competing with my...

Person:  What do you do? Me:  I’m in the public relations business. Person:  Oh, so you help companies save face/you work with the...

I’ve been around the block once or twice in my career, and along the way I’ve been exposed to some sayings, themes, ways of doing things,...

You know that saying about how the cobbler’s children have no shoes? Yeah, I know how that is. After my client work, Game Changer duties,...

In late 2023, the PRSA Leadership Assembly near-unanimously elected a new slate of leaders for the PRSA Board of Directors. In one of the...

Recently I started keeping a journal for the first time since my teen years, to help me make some sense of events in my personal life. ...