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Posts Tagged Umbrella Model of Public Relations

Sprenger Published in Minnesota Business Magazine

Game Changer president Jason Sprenger contributed a two-page article to the April issue of Minnesota Business magazine.  The piece uses Sprenger’s Umbrella Model of Public Relations to illustrate the breadth of PR and the many ways that the discipline can add value to organizations of all kinds. To […]

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The Umbrella Model: Early Feedback

The Umbrella Model: Early Feedback

It’s been a little more than two weeks since we launched The Umbrella Model of Public Relations.  I thought it would be fun to talk through some of the feedback received to date, and keep the discussion going. First off, I’ve been amazed at the response in […]

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